“The only normal people are the ones you don’t know very well.” — Alfred Adler
You’re Not Floating Through Life — You’re 25.
My advice to a 25-year-old trying to find her purpose.
13 Proven Ways To Grow Your Email List
“Putting an intriguing headline in my LinkedIn bio: ‘I write the only emails anyone opens anymore.’ People sign up to see if it’s true. (It is.)”
100 Tips About How To Create A Sustainable Business
“People don’t pay you because they like you. They pay you because you generate some kind of economic impact or upside elsewhere in a system that matters to them. If you learn how that system works, you can figure out how to make more money.”
Instead Of A Big Audience, Go After A Small Community
“Getting a post read by ‘everyone’ is harder than ever but reaching hundreds or low thousands of audience has never been easier.”
How To Bring Your Brand To Life
“Consumers buy products to fulfill a need or solve problems, but they buy from brands whose values, beliefs and personality align with their own.”
5 Ideas For The Interested This Week
“Your network is the people who want to help you and you want to help them.” — Reid Hoffman
The 7 Videos I Most Often Tell Creators To Watch
And the most valuable minute of each.
Themes vs. Goals
“We are in our natural state when thinking about the future, setting goals and making plans to reach them. But being so focused on future goals makes it hard, almost impossible, to stay in touch with the present.”
How To Create A Social Media Style Guide For Yourself
“Your goals on social media include reach, convert, and retain. Your tone and content should fulfill those objectives.”