How To Use A 9-Word Email To Improve Your Marketing
“The entire purpose of the email is to ask a question that engages and gets a response.”
“The entire purpose of the email is to ask a question that engages and gets a response.”
“Spend as much time as possible doing the actual work (the thing that delivers value) and as little time as possible doing the ‘pre-work’ that fills the calenda...
“A membership program should be seen as an accelerant for work you must do.”
“Do you see the pattern? Launch -> learn -> share learnings -> launch.”
“It is absolutely possible to optimize your content in a way that benefits both the reader and search engines.”
“You want to create demand instead of responding to demand.”
“Everything on the page is a trade off.”
“When you are perceived as the real thing, you have also repositioned every other brand as an imitation.”
“Increase desire, don’t just decrease friction.”
“How can I have a phrase that I can repeat a thousand times that people aren’t going to get tired of?”