The “High School Party” Marketing Strategy
“Imagine if you could be the ‘popular kid’ among your clients and customers — and get them to give you business on the back of that popularity. You can get to t...
“Imagine if you could be the ‘popular kid’ among your clients and customers — and get them to give you business on the back of that popularity. You can get to t...
“The successful people are the ones who are able to do the creating and are able to then kind of push into the world — Steve Jobs put a ding in the universe — t...
“If you pursue your idea, you will likely be waking up every morning of the next two to 10 years touting its value not just to your employees, but also to your ...
“RescueTime assesses what you’re doing while you’re on your computer, helping you understand your daily habits. Nothing motivates you to stay off social media l...
“Remove self-aggrandizing language like ‘unique’ or ‘special’ and let customers say it for you. Then quote the testimonial.”
“You should be making work that you enjoy, that you need, that you want to hold in your hands or use.”
“Artists with a large and diverse network of contacts were most likely to be famous, regardless of how creative their art was.”
“There is no moment that you become an entrepreneur, so there is no need to quit your job just to define yourself as one.”
“The more users invest in a way of doing things through tiny bits of work, the more valuable the service becomes in their lives and the less they question its u...
“The goal of a logo is to be unforgettable — so that when a person feels the need your business solves, your logo comes to immediately mind.”