“Pitch a result, not a tactic.”
Seven Keys To Getting The Right Clients
Eight Tips To Make Your Home Page More Effective
“Make your differentiators clear and scannable.”
The Five Tests Of Obviousness
“Solutions are simple, not complicated.”
The Best Thread I’ve Seen About SEO
“Make sure your website is super quick to load. Amazon found that every 100ms of extra load time they lose 1% of revenue.”
How To Make Your Next Presentation More Effective
“Steven Spielberg once said, ‘I make movies for the masses, but I talk to them one at a time.’”
5 Ideas For The Interested This Week
It’s time for a new chapter of this newsletter.
40 One-Sentence Email Tips
“Your email signature can be used to promote more than yourself.”
How Instagram’s Algorithm Works
“The five most important things are if you’re going to spend some time with the post, how likely you are to like it, comment on it, or save it, and how likely you are to tap on the profile.”
80 Ways To Go Viral
“1 Reason It Went Viral: Asks a question that requires big opinions. And people have lots of those.”
How To Create A Six-Figure Email Course
“I’m now at the point where I can spend about $2.50 on a Facebook ad opt-in and get back $55.80.”